Content with iOS… well, with everything in mind!
Brand content needs to be relevant. Period. And it needs to be conceived from the ground up with responsive design in mind rather than an afterthought. It’s about curation and maintenance. It’s about making sure your point is a good one. It’s about concepting, generating, managing, and overseeing brand content. It’s about finding and creating growth and bar-raising possibilities. For me, it’s how I think. I think in campaigns. I think about maximizing potential.